02 / VENTURES

Room for
new ideas.

A new venture starts with curiosity. We give it direction through clear product questions, early prototypes and decisions based on what we learn.

Share an idea
Abstract rose petals representing new ideas

OUR VENTURES

Companies with
a focus of their own.

01 / INTERACTIVE EXPERIENCES

bias Interactive GmbH

A software development agency for interactive experiences. bias combines creative technology with digital and physical experiences.

02 / E-COMMERCE

h-box GmbH

An e-commerce business for lifestyle and anime products from Japan.

OUR VIEW

Potential has value when it can be tested.

We bring product thinking, design and engineering together to make possibilities concrete. A good first version answers the most important question before everything is built.

FROM IDEA TO NEXT STEP

Questions that
move things forward.

01

Where is the opportunity?

We describe the problem, the audience and the potential value of a new idea.

02

What must we test?

We identify the key assumptions and make them testable in simple ways.

03

What should we build first?

We focus on the core that makes the value of an idea visible and tangible.

AN IDEA TAKES SHAPE

01Question
02Hypothesis
03Prototype

WHAT COMES OUT OF IT

A clearer picture of the idea.

That might be a sharper product direction, a clickable prototype or an initial usable application. The idea and the open questions determine the right form.

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